Are your RYA courses priced competitively?

In 2022, we collected price information of all 66 RYA sailing schools in the Mediterranean area, and created graphics to illustrate the price positioning of your school compared to others.

RYA Sailing Schools' Course Prices Benchmark Analysis: Market Insights and Online Presence Evaluation

In 2022, we did a RYA sailing schools’ course prices benchmark analysis. The objective is to know the market of yachting training and education industry. Anyone interested in getting a globally recognized sailing licence can get information from this result, as they can see which country has most sailing schools and which schools offer the cheapest prices in the Mediterranean area and Canary Islands.

The data collection and data analysis was carried out over 66 sailing schools by looking at their websites, and by calling and writing the email to ask for the prices. The prices here are for one individual student, because many provide discounts if you go in a group or team.

This research also helps us to identify the online presence of each school, and try to find schools that can benefit the most from an improvement of online presence and digital transformation from our complete IT solutions and services, specifically for sailing schools.

Without giving more bullshit, please find the result below:

This tables show how much sailing school in each mediterranean country, and the average price of most RYA sailing courses and powerboat course:

From the table and chart, we can find that:

1. Spain (excluding Canary) and Greece have the most RYA sailing schools outside the UK. There are many offers in those two countries, however, the prices are not the most competitive, this is due to the high demand in those two countries.
2. The best places to start learning sailing, looking at Start Yachting, Competent Crew, and Day Skipper courses, shall be awarded to Malta and Cyprus, as they are attractive in terms of price. Also the calm sea conditions make sailing a much easier and accessible activity.
3. Croatia is the cheapest place to learn Day Skipper Theory, plus the ideal weather and infrastructure for sailing, it can be quite interesting to do both DS Theory and Day Skipper Practical at same time in Croatia.
4. Canary island is really a great place for those aspiring skippers that want to level up to yachtmaster, given its strong wind acrossing channel and tough sea condition for coastal skipper course and mile building. Quality training and YM preparation exam are provided by some well established sailing schools.
5. France is the most expensive country to get RYA certificates. Also most French sailing schools focus on motorboat training, instead of sail cruising.
6. Malta is the cheapest place for someone who wants to get their powerboat handling licence. Its historic view of Valletta makes the course a more memorable experience.
7. It can be interesting to establish new sailing schools in Italy and Portugal as there is a growing tourist arrival trend, and the market is less competitive.

Conclusion

In conclusion, the RYA sailing schools' course prices benchmark analysis conducted in 2022 provides valuable information for anyone interested in obtaining a globally recognized sailing license. The study identified the countries with the most sailing schools outside the UK, as well as the most cost-effective locations to learn sailing, such as Malta and Cyprus. Croatia was found to be the cheapest place to learn Day Skipper Theory, while the Canary Islands were recommended for those looking to level up to Yachtmaster. Additionally, the analysis highlighted the most expensive country to obtain RYA certificates, France, and the least expensive place to get a powerboat handling license, Malta. The study also identified the need for establishing new sailing schools in Italy and Portugal, given the growing tourist arrival trend and the less competitive market. Lastly, the analysis helped to identify sailing schools that could benefit from an improvement in their online presence and digital transformation through the provision of IT solutions and services specifically designed for sailing schools.

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